Farewell to 2018, where will the flax textile market go in 2019?

Beginning at the end of 2018, large apparel companies on the market began to prepare for the spring of 2019. But in 2018, the market situation of flax industry is uncertain. According to past years'experience, on the eve of the Spring Festival, the prices of all textile and garment raw materials are at a low level, which is the time when large textile sales households purchase at a low price. But the price of flax fabric in 2018 is really exciting. Take 100% Ma 101 as an example, the price has risen to 27 yuan/m. In 2018, the prices of pure linen and linen/cotton blended fabrics are not only the highest in the year, but also the highest in the past six years. When prices are high, stock up. If prices fall in 2019, the more you get, the more you lose. But now there is no stock, no sales after the festival, in case prices continue to rise in 2019, it will lose a chance to make money, in the end, do you want to stock up? ” This makes the buyer a little confused.



Flax heat < br />


Flax fiber production accounts for only 1% of the world's fiber production.5% is a minority product, which has been consumed by the aristocrats in Europe and America. Flax was planted and used thousands of years ago, but the revival of flax began in Europe and America in the 1980s and 1990s. Although China is a big producer of flax textiles, the revival of flax fabrics began after 2008.



There are four main reasons for the hot flax textiles in recent years. First, because of global warming, consumers prefer cool textiles in summer. Because of the unique fiber structure, flax has good moisture absorption and sweat elimination function. The process of moisture absorption is also a process of regulating body temperature. Flax is known as & ldquo; natural air conditioning & rdquo;. According to the authoritative research, linen fabric can regulate human body temperature from 3 degrees Celsius to 5 degrees Celsius. Second, consumers pay more attention to health. Flax fiber has a special flavor, which can inhibit fungal reproduction, has a good health function of bacteriostasis and deodorization. At the same time, flax also has the function of absorbing ultraviolet rays from the sun, which has a certain anti-ultraviolet effect. Because of these reasons, flax is more and more popular with women who love beauty. Thirdly, in recent years, the production technology of flax has gradually improved. Because of the rigidity of flax fibers, the wrinkle of flax fabrics and itching sensation, along with the progress of science and technology, the extraction of flax fibers, the bio-enzymatic treatment process of flax fabrics and the application of washing and dyeing technology, the itching sensation of flax fabrics has been avoided. By utilizing the wrinkle sensation of flax, some enterprises have developed flax crepe fabrics with strong texture to 。 Fourthly, with the rise of the trend of returning to the true and advocating the concept of natural life, as well as the popularity of Eastern Zen culture, Ma Zen has become more and more common understanding. The simplicity, convergence, low-key and connotation of Ma Yi have been accepted by more and more consumers.



Supply of flax



The origins of Flax in the world are mainly concentrated in ten European countries, Russia and China. Ten European countries are mainly concentrated in France, Belgium and the Netherlands. Because the cold and humid Mediterranean climate is most suitable for the growth of flax, the quality of Flax in France, Belgium and the Netherlands is also the best, especially in Normandy, France. Uniqlo and other brands focus on promoting & ldquo; French Flax & rdquo; concept, in fact, is the general name of the three European flax. French flax has good fiber quality. Compared with Russia and China, French flax has a high proportion of long flax, which is suitable for pure flax products and relatively high count flax fabrics. The planting area of Flax in ten European countries is relatively stable, and the output of flax is maintained at about 250,000 tons per year. The arable land area in Europe and the high welfare policy in Europe make it unlikely that the cultivation and production of Flax in Europe will change greatly, that is to say, the supply of Flax in France is relatively stable.



Flax production in China has fluctuated greatly in recent 10 years. The reason for the drastic decrease of flax planting area is that the price of flax was low in the past, which led to the instability of the income of flax farmers, so many places have changed to Hanma or soybeans and other products. In 2015 and 2016, the price of flax products reached the lowest level in history, which led to a rapid increase in the consumption of flax products and exhausted the stock of flax accumulated in previous years. This is a very important reason for the continued increase of flax prices in 2017 and 2018. French flax is a good harvest year in 2017, but it can not change the supply and demand relationship that has been formed.



The Future of Flax



For clothing and apparel enterprises, whether the heat of flax can be sustained is directly related to whether they want to stock up or how much.



From the export statistics of flax textiles in the past 10 years, the consumption market of Flax in Europe and the United States has been steadily rising. Consumers who are used to wearing flax seldom give up flax products. No textile fiber can replace flax fiber. At the same time, we can be sure that the consumption of domestic market is still on the rise, and the consumption and culture of hemp are only staying in large and medium-sized cities, third and fourth-tier cities, as well as the vast rural areas. There is still a vast space for penetration and excavation. And the first-line international brands in 2019 are beginning to use flax products to interpret the understanding of fashion, such as Chanel, the product launch in 2019 with Egypt as the theme, using a lot of flax products. International brands have a very high voice in the fashion world. Fabrics and styles of big brands are the vanes of world fashion. Flax consumption will lead to a new climax. From many aspects and perspectives, the heat of flax products will continue to increase in the future, that is to say, from the perspective of demand, the demand for flax will continue to rise.



Flax prices continued to rise in 2017 and 2018, which to some extent stimulated the enthusiasm of flax farmers. Therefore, it can be predicted that the planting area of flax will increase in 2019. But even so, it will not improve the flax supply shortage in 2019. From the analysis and forecast of flax consumption in 2019, it can be concluded that flax prices will remain at a high level in 2019, and it will be possible for the brand companies to prepare for and respond to the shortage of flax products. In addition, the relative demand for pure flax products will be reduced, and products such as linen, cotton, linen, polyester and linen will take the mainstream; imitation flax products will be low in price. It can also meet the needs of hemp style, and will become more popular.